Sells customer-relationship and enterprise application software by subscription, much of it assembled through acquisitions.
Salesforce (CRM) scores 7.1 out of 10 as of , computed from its reported financial statements. That reads as high quality. The reading rests on growth, and predictability is what holds it back.
Data provided by Twelve Data. Scores are computed by Lemma Analysis from reported financials.
We cannot judge Salesforce yet, because fewer than five years had both a return on capital and a cost of capital we could measure. This is not a “no”.
Quantitative signs of a moat, read from the filed statements. This is not a judgement of where it comes from (brand, network effects, switching costs). How Lemma measures a moat →
Subscription software should score strongly on predictability and cash generation, but growth has slowed as the base matured, and the shift from expansion to margin discipline lands in different pillars in different years. Serial acquisition complicates the picture too, since goodwill and stock compensation sit between reported profit and cash. The question worth asking the score is how much of the profitability improvement is durable.
Salesforce (CRM) has a Lemma Quality Score of 7.1 out of 10 as of October 17, 2026, which reads as high quality. A high reading means most of the pillars are strong, with no serious weakness pulling the average down. Five pillars feed it, and every one of them is computed from what the company reported rather than from its share price.
Among the 260 Technology companies with a published score, that ranks at the 82nd percentile, among the stronger quarter of the group. The median across the group is 5.9, and the top quarter begins at 6.7, so Salesforce is above the typical company here.
On profitability, Salesforce scores 5.8, an average reading. Its peers have a median of 4.6 across 256 Technology companies, which places it above them, at the 67th percentile. Profitability in the middle of the range is neither a moat nor a warning: margins and returns look like those of an ordinary business in this line of work.
Solvency scores 8.3 out of 10, which reads as strong. The median across 194 Technology companies is 8.0, so Salesforce is in line with its peers on this pillar and ranks at the 56th percentile. A high solvency score means leverage is modest relative to earnings and cash flow, which gives management room to act in a bad year.
On growth, Salesforce scores 8.8, a strong reading. Its peers have a median of 6.4 across 207 Technology companies, which places it well above them, at the 85th percentile. Strong growth means revenue, earnings and cash flow have been compounding faster than at most peers over the last few years.
On efficiency, Salesforce scores 7.5, a strong reading. Its peers have a median of 7.1 across 240 Technology companies, which places it in line with them, at the 59th percentile. High efficiency means assets and earnings are being turned into cash and output better than at most peers, a sign of a well run operation.
On predictability, Salesforce scores 5.6, an average reading. Its peers have a median of 4.7 across 258 Technology companies, which places it above them, at the 65th percentile. An average predictability reading means results have wobbled about as much as is normal for the sector.
The profile is uneven. Growth leads at 8.8 while predictability trails at 5.6, a gap of 3.2 points, so the overall averages a clear strength against a clear soft spot. A growth lead says the business is expanding faster than it is doing anything else well, which is worth checking against predictability. A predictability shortfall means the record is volatile, so the averages behind the other pillars move more than they appear to.
Every scored pillar is at or above the median of Technology companies, so there is no catch-up left to lift the overall. The risk runs the other way: a one point fall in profitability, the heaviest of them, would take the score from 7.1 to about 6.8. All five pillars could be scored, so the overall uses the full set of weights out of 100: profitability 25, solvency 20, growth 20, efficiency 15, predictability 20.
These are the Technology companies closest to Salesforce in market value. Each has its own page scored on the same five pillars, so the comparison is like for like.
How much profit the company generates from its capital and sales.
The company’s ability to service debt and meet its obligations.
How fast revenue, earnings and cash flow are compounding.
How well assets and earnings convert into cash and output.
How stable and consistent results have been over time.
Each metric is scored from 0 to 10 against sector-aware benchmarks, where higher is better. Metrics roll up into five pillars, and the pillars combine into the overall score using the weights shown. Sector-sensitive metrics are judged relative to peers in the same sector.
This score is a systematic, backward-looking read of reported fundamentals. It does not judge valuation, management quality, competitive moat, or future prospects, and can be distorted by one-off items or unusual accounting. Treat it as a starting point, not a recommendation.
Educational only. Not investment advice.
On this reading Salesforce scores 7.1 out of 10, which reads as high quality. Its strongest pillar is growth, its weakest is predictability. Quality is not the same as a good investment: the score says nothing about the price you would pay.
Salesforce ranks at the 82nd percentile of the 260 Technology companies Lemma publishes a score for. The median there is 5.9 and the top quarter starts at 6.7, against Salesforce’s 7.1.
Five pillars, each scored from 0 to 10 against sector-aware benchmarks and then weighted into one overall reading: profitability, solvency, growth, efficiency and predictability. Everything comes from reported financials, and nothing comes from price, sentiment or forecasts.
This page last changed on October 17, 2026. The score moves with the financial statements, so the page changes when a new filing moves the reading rather than on a schedule. Live figures for CRM are in the app.
No. Quality and valuation are separate questions, and a good business at the wrong price is still a bad purchase. Score the business here, then price it with a DCF you control.
Inside Lemma Analysis the same five pillars run on every company we cover, with the metrics behind each one, current fundamentals, a DCF you control and a watchlist that tells you when the price catches up.
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